Marketing Research : Measurement and Method / by Donald S. Tull and Del I. Howkins
Material type: TextLanguage: English Publication details: New York: Macmillan Publishing Company, 1984. Edition: 3rd edDescription: xvi, 794pISBN: 0024217808Subject(s): Management | Marketing | Measurement Techniques | ResearchDDC classification: 658.83Item type | Current library | Call number | Status | Date due | Barcode |
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Books | PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | 658.83 TUL/M (Browse shelf(Opens below)) | Available | 78283 |
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658.83 TIW/R Research methods in marketing | 658.83 TIW/R Research methods in marketing | 658.83 TIW/R Research methods in marketing | 658.83 TUL/M Marketing Research : Measurement and Method | 658.834 ASS/C Consumer Behaviour : And Marketing Action | 658.834 ASS/C Consumer Behaviour : And Marketing Action | 658.834 BRO/P Producer, consumer & social choice |
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