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Readings and Cases in Marketing Management / by Alvin C. Burns and David W. Cravens

By: Burns ,Alvin CContributor(s): Cravens ,David WMaterial type: TextTextLanguage: English Publication details: USA: Richard D. Irwin, 1987. Description: xv,443pISBN: 0256031614Subject(s): Globalization | Hawking Hardware | Management | Marketing ProgramDDC classification: 658.8
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