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Brand Positioning Strategies for Competitive Advantage /by Subroto Sengupta

By: Sengupta, SubrotoMaterial type: Text

TextLanguage: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company, 1990. DDC classification: 658.827

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY Reference	658.827 SEN/B (Browse shelf(Opens below))	Available		97119

Previous	No cover image available			No cover image available	No cover image available		No cover image available	Next
Previous	658.812 PEP/O One to One B2B	658.812 SHA/C Customer Relationship Management: A Strategic Perspective	658.816 YOU/P Pricing Decisions : a practical guide to interdivisional transfer pricing policy	658.827 SEN/B Brand Positioning Strategies for Competitive Advantage	658.83 NAR/M Marketing research: Text and cases	658.83 NAR/M Marketing Research : Text and Cases	658.834 BRO/P Producer, consumer & social choice	Next

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