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Strategic Brand Management: Building, Measuring and Managing Brand Equity / by Kevin Lane Keller
Material type:
TextLanguage: English Publication details: Delhi: Pearson Education, Inc., 2003. Edition: 2nd edDescription: 816pISBN: 8129702541DDC classification: 658.4012
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PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY Reference | 658.4012 KEL/S (Browse shelf(Opens below)) | Available | 112111 | |
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Books
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PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY Reference | 658.4012 KEL/S (Browse shelf(Opens below)) | Available | 112112 | |
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Books
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PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY Reference | 658.4012 KEL/S (Browse shelf(Opens below)) | Available | 112109 | |
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Books
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PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY Reference | 658.4012 KEL/S (Browse shelf(Opens below)) | Available | 112110 |
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| 658.401 RUE/S Strategic Management Concepts and Experiences | 658.4012 KEL/S Strategic Brand Management: Building, Measuring and Managing Brand Equity | 658.4012 KEL/S Strategic Brand Management: Building, Measuring and Managing Brand Equity | 658.4012 KEL/S Strategic Brand Management: Building, Measuring and Managing Brand Equity | 658.4012 KEL/S Strategic Brand Management: Building, Measuring and Managing Brand Equity | 658.4012 SHA/S Strategic Management | 658.4012 WEI/M Management Excellence : Productivity Through MBO |
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