Understanding the consumer : a psychological approach /by David A. Statt
Material type: TextLanguage: English Publication details: London; Macmillan Business, 1997. Description: xvi,332pISBN: 9780333660638Subject(s): Shopping--Psychological aspects -- Advertising--Psychological aspectsDDC classification: 658.8342Item type | Current library | Call number | Status | Date due | Barcode |
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Books | PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY General Stacks | 658.8342 STA/U (Browse shelf(Opens below)) | Available | 138110 |
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658.8342 SOL/C Consumer behavior Buying, having,and being | 658.8342 SOL/C Consumer behavior Buying, having,and being | 658.8342 SOL/C Consumer behavior Buying, having,and being | 658.8342 STA/U Understanding the consumer : a psychological approach | 658.8342 SUM/M Marketing Research and Consumer Behaviour | 658.83420954 NAI/C CONSUMER BEHAVIOUR IN INDIAN PERSPECTIVES texts and cases | 658.83420954 NAI/C CONSUMER BEHAVIOUR IN INDIAN PERSPECTIVES texts and cases |
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