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Cases in Marketing Management (Record no. 13240)

MARC details
000 -LEADER
fixed length control field	00654nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	220516s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0131188933
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.800926
Item number	BUR/C
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Bursk Edward C.
245 #0 - TITLE STATEMENT
Title	Cases in Marketing Management
Statement of responsibility, etc.	/ by Edward C. Bursk and Stephen A. Greyser
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Jersey:
Name of publisher, distributor, etc.	Prentice- Hall,
Date of publication, distribution, etc.	1975.
300 ## - PHYSICAL DESCRIPTION
Extent	xv, 232p.
490 ## - SERIES STATEMENT
Series statement	Foundations of Marketing Series
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Acme Corporation
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Consumer Behaviour
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Greyser, Stephen A.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY	PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY	16.05.2022		658.800926 BUR/C	80430	16.05.2022	16.05.2022	Books