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Marketing Channel Management : Strategic Planning and tactics

Hardy ,Kenneth G.

Marketing Channel Management : Strategic Planning and tactics / by Kenneth G. Hardy and Allen J. M Mgrath - USA: Scott,Foresman & Company , 1988. - 724p.

ISBN: 0673182959

Subjects--Topical Terms:
International Martketing Channels
Management
Market Evolution
Relationship Management

Dewey Class. No.: 658.84 / HAR/M

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