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Fundamentals of Marketing (Record no. 9686)

MARC details
000 -LEADER
fixed length control field 00622nam a2200229Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220516s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0071003045
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number STA/F
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Stanton,William J.
245 #0 - TITLE STATEMENT
Title Fundamentals of Marketing
Statement of responsibility, etc. / by William J. Stanton and Charles Futrell
250 ## - EDITION STATEMENT
Edition statement 8th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Singapore :
Name of publisher, distributor, etc. Mcgraw Hill,
Date of publication, distribution, etc. 1987.
300 ## - PHYSICAL DESCRIPTION
Extent xx,666p.
490 ## - SERIES STATEMENT
Series statement Marketing Series
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Foreign Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales Promotion
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Societal Appraisal
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Futrell ,Charles
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY 16.05.2022   658.8 STA/F 082967 16.05.2022 16.05.2022 Books

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