International marketing (Record no. 20025)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00500nam a22001697a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230727105729.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230727b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780070666993 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.848 |
| Item number | CAT/I |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | Cateora, Philip R. ; Graham, John L. ; Salwan, Prashant |
| 245 ## - TITLE STATEMENT | |
| Title | International marketing |
| Statement of responsibility, etc | / by Philip R. Cateora |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 13th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New delhi: |
| Name of publisher | Tata McGraw-Hill publishing, |
| Year of publication | 2008. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | xxxi, 888p. ; 25cm |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Lost status | Damaged status | Permanent Location | Current Location | Shelving location | Date acquired | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|
| PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | General Stacks | 27.07.2023 | 658.848 CAT/I | 120764 | Books | ||
| PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY | General Stacks | 27.07.2023 | 658.848 CAT/I | 120763 | Books |