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Marketing Nuggets (Record no. 13289)

MARC details
000 -LEADER
fixed length control field 00529nam a2200193Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220516s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788125905387
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Item number KUM/M
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kumar, S. Ramesh
245 #0 - TITLE STATEMENT
Title Marketing Nuggets
Remainder of title : Conceptual Dimensions in Marketing
Statement of responsibility, etc. / by S. Ramesh Kumar
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi:
Name of publisher, distributor, etc. Vikas Publishing House,
Date of publication, distribution, etc. 1999.
300 ## - PHYSICAL DESCRIPTION
Extent xi, 362p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Brand Linkages
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Nuggets
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY 16.05.2022   658.8 KUM/M 98397 16.05.2022 16.05.2022 Books

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