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Advertising & Sales Promotion (Record no. 13263)

MARC details
000 -LEADER
fixed length control field	00565nam a2200217Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	220516s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8174463941
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	659.1
Item number	KAZ/A
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kazmi, S, H. H.
245 #0 - TITLE STATEMENT
Title	Advertising & Sales Promotion
Statement of responsibility, etc.	/ by S. H. H. Kazmi and Satish K. Batra
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi:
Name of publisher, distributor, etc.	Excel Books,
Date of publication, distribution, etc.	2006.
300 ## - PHYSICAL DESCRIPTION
Extent	xiii, 633p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Advertising
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Internet
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Batra, Satish K.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY	PROF. BHUBANESWAR BEHERA CENTRAL LIBRARY	16.05.2022		659.1 KAZ/A	112075	16.05.2022	16.05.2022	Books