Promotion Management and Marketing Communications
Shimp, Terence A.
Promotion Management and Marketing Communications / by Terence A. Shimp - New York: The Dryden Press; 1986. - 652p.
0-03-069414-0
658.82 / SHI/P
Promotion Management and Marketing Communications / by Terence A. Shimp - New York: The Dryden Press; 1986. - 652p.
0-03-069414-0
658.82 / SHI/P
