Advertising and Promotion : An Integrated Marketing Communications Perspective
Belch, George E.
Advertising and Promotion : An Integrated Marketing Communications Perspective / by George E. Belch - Sixth Edition - New Delhi; Tata McGraw- Hill Publishing Company Ltd., 2006. - Vp.
0070581940
659.1 / BEL/A
Advertising and Promotion : An Integrated Marketing Communications Perspective / by George E. Belch - Sixth Edition - New Delhi; Tata McGraw- Hill Publishing Company Ltd., 2006. - Vp.
0070581940
659.1 / BEL/A