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Introduction to marketing of library and information services

Chandraiah, I.

Introduction to marketing of library and information services / by I. Chandraiah - 1st ed. - Delhi: Mangalam Publications, 2009. - vii, 272p.

ISBN: 9788190678568

Subjects--Topical Terms:
Electronic information services
Library and information services
Library science
Marketing

Dewey Class. No.: 025.52 / CHA/I

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