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Marketing Nuggets : Conceptual Dimensions in Marketing

Kumar, S. Ramesh

Marketing Nuggets : Conceptual Dimensions in Marketing / by S. Ramesh Kumar - New Delhi: Vikas Publishing House, 1999. - xi, 362p.

ISBN: 9788125905387

Subjects--Topical Terms:
Brand Linkages
Management
Marketing
Nuggets

Dewey Class. No.: 658.8 / KUM/M

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