Normal view MARC view ISBD view

Marketing Strategy and Competitive Positioning

Hooley, Graham

Marketing Strategy and Competitive Positioning / by Graham Hooley, Nigel F. Piercy and Brigitte Nicouland - 4th ed. - Noida: Pearson, 2009. - xviii, 614p.

ISBN: 9788131727997

Subjects--Topical Terms:
Customer
Management
Management
Marketing

Dewey Class. No.: 658.8 / HOO/M

Place hold
Print
Request article
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)