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Sales Promotion Management

Quelch, John A.

Sales Promotion Management / by John A. Quelch - London: Prentice- Hall International, 1989. - xi, 350p.

ISBN: 0137878052

Subjects--Topical Terms:
Food
Management
Packaged Goods
Soft Goods

Dewey Class. No.: 658.82 / QUE/S

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