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Mastering Data Mining : The Art and Science of Customer Relationship Management

Berry, Michael J. A.

Mastering Data Mining : The Art and Science of Customer Relationship Management / by Michael J. A. Berry and Gordon S. Linoff - New Delhi: John Wiley & Sons, 2013. - xviii, 494p.

ISBN: 9788126518258

Subjects--Topical Terms:
Clustering
Data Mining
Granularity
Management

Dewey Class. No.: 658.802 / BER/M

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