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Marketing Research : An applied Orientation

Malhotra,Naresh K.

Marketing Research : An applied Orientation / by Naresh K. Malhotra and Satyabhusan Dash - Chennai : Pearson, 2020. - xxiv,955p.

ISBN: 9789353433291

Subjects--Topical Terms:
Correlation
Data collection
Management
Regression

Dewey Class. No.: 658.83 / MAL/M

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