000 00583nam a2200205Ia 4500
008 220516s9999 xx 000 0 und d
020 _a9781412903813
041 _aeng
082 _a658.83
_bMOI/Q
100 _aMoisander ,Johanna
245 0 _aQualitative Marketing Research
_b: A Cultureal Approach
_c / by Johanna Moisander & Anu Valtonen
260 _aNew Delhi:
_bSage Publication,
_c2006.
300 _axi,227p.
650 _aAutoethnography
650 _aCultural Turn
650 _aEthnographies
650 _aManagement
700 _aValtonen ,Anu
942 _cBK
999 _c9719
_d9719