000 | 00528nam a22001817a 4500 | ||
---|---|---|---|
005 | 20231107093855.0 | ||
008 | 231107b |||||||| |||| 00| 0 eng d | ||
020 | _a9780070153387 | ||
041 | _aeng | ||
082 |
_a658.8 _bRAP/B |
||
100 | _a Rapp, Stan | ||
245 |
_aBeyond MaxiMarketing : the new power of caring and daring _c/by Stan Rapp & Thomas L Collins |
||
260 |
_aNew York; _bMcGraw Hill, _c1994. |
||
300 | _axxvii, 319p. | ||
650 |
_aMarketing _x Sales promotion |
||
700 | _aCollins, Thomas L | ||
942 | _cBK | ||
999 |
_c22179 _d22179 |