000 00461nam a22001697a 4500
005 20230731112752.0
008 230731b |||||||| |||| 00| 0 eng d
020 _a9971513730
041 _aeng
082 _a658.8
_bKOT/G
100 _aKotabe, Masaaki ; Helsen, Kristiaan
245 _aGlobal marketing management
_c/ by Masaaki Kotabe et.al
250 _a2nd ed.
260 _aNew york:
_bJohn wiley & sons,
_c2001.
300 _axxiv, 741p.
942 _cBK
999 _c20167
_d20167