000 | 00525nam a22001817a 4500 | ||
---|---|---|---|
005 | 20230731061931.0 | ||
008 | 230731b |||||||| |||| 00| 0 eng d | ||
020 | _a9788120312197 | ||
041 | _aeng | ||
082 |
_a659.1 _bBAT/A |
||
100 | _aBatra, Rajeev | ||
245 |
_aAdvertising Management _c/ by Rajeev Batra, John G. Myers and David A. Aaker |
||
250 | _a5th ed. | ||
260 |
_aNew Delhi: _bPrentice-Hall of India, _c2007. |
||
300 | _axiii, 754p.; 23 cm. | ||
700 |
_aMyers, John G. _aAaker, David A. |
||
942 | _cBK | ||
999 |
_c20077 _d20077 |