| 000 | 00580nam a2200205Ia 4500 | ||
|---|---|---|---|
| 008 | 220516s9999 xx 000 0 und d | ||
| 020 | _a0205079881 | ||
| 041 | _aeng | ||
| 082 |
_a659.1 _bPEE/M |
||
| 100 | _aPeebles, Dean M. | ||
| 245 | 0 |
_aManagement of International Advertising _b: A Marketing Approach _c / by Dean M. Peebles and John K. Ryans |
|
| 260 |
_aBoston: _bAllyn and Bacon, _c1984. |
||
| 300 | _avii, 296p. | ||
| 650 | _aAdvertising | ||
| 650 | _aManagement | ||
| 650 | _aManagement | ||
| 650 | _aMedia Decisions | ||
| 700 | _aRyans, John K. | ||
| 942 | _cBK | ||
| 999 |
_c13233 _d13233 |
||