000 00498nam a2200193Ia 4500
008 220516s9999 xx 000 0 und d
020 _a0137878052
041 _aeng
082 _a658.82
_bQUE/S
100 _aQuelch, John A.
245 0 _aSales Promotion Management
_c / by John A. Quelch
260 _aLondon:
_b Prentice- Hall International,
_c1989.
300 _axi, 350p.
650 _aFood
650 _aManagement
650 _aPackaged Goods
650 _aSoft Goods
942 _cBK
999 _c13126
_d13126