Ramaswamy ,V.S <br/><br/>
Marketing Management   :  Global Perspective Indian Context 
/ by V.S Ramaswamy and S. Namakumari 
 - 5th ed. 
 - Delhi:   Macmillan Publishing Company,   2014. 
 - xlv,788p. 
<br/><br/><label>ISBN: </label>9781259026416 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Global Business<br/>Indian Economy<br/>Management<br/>Marketing Environment 
<br/><br/><label>Dewey Class. No.: </label>658.8  / RAM/M