Jha,S.M.  <br/><br/>
Services Marketing  
/ by S.M. Jha  
 - Mumbai :   Himalaya Publishing ,   2014. 
 - 781p. 
<br/><br/><label>ISBN: </label>9789350247365 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Entertainment <br/>Hospital Marketing <br/>Management<br/>Tourism 
<br/><br/><label>Dewey Class. No.: </label>658.8  / JHA/S