TY  - BOOK
AU  - Keegan ,Warren J.
TI  - Global Marketing Management
SN  - 9788120309593
U1  - 658.8 
PY  - 1996///
CY  - U S A: 
PB  - PHI Learning, 
KW  - Domeestic Marketing
KW  - Export Marketing
KW  - Management
KW  - Megamarketing
ER  -