TY  - BOOK
AU  - Kotler ,Philip
AU  - keller ,Kevin Lane
AU  - Koshy ,Abraham
TI  - Marketing Management : : A South Asian Perspective 
SN  - 9788131767160
U1  - 658.8 
PY  - 2013///
CY  - Delhi: 
PB  - Pearson , 
KW  - Delivering Value
KW  - Management
KW  - Marketing Memo
KW  - Rural Markets
ER  -