TY  - BOOK
AU  - Bhatia , Tej K.
TI  - Advertising & Marketing in Rural India : : Language,Culture,and Communication 
SN  - 9780230633896
U1  - 658.80954 
PY  - 2011///
CY  - Delhi: 
PB  - Macmillan Publishing Company, 
KW  - Advertising
KW  - Globalisation
KW  - Management
KW  - Religion
ER  -