Stanton,William J. <br/><br/>
Fundamentals of  Marketing 
/ by William J. Stanton and Charles Futrell 
 - 8th ed. 
 - Singapore :   Mcgraw Hill,   1987. 
 - xx,666p. 
 - Marketing Series .
<br/><br/><label>ISBN: </label>0071003045 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Foreign Marketing <br/>Management<br/>Sales Promotion <br/>Societal Appraisal 
<br/><br/><label>Dewey Class. No.: </label>658.8  / STA/F