Russ ,Frederick A. <br/><br/>
Marketing  
/ by Frederick A. Russ and Charles A. Kirekpatrick 
 - London:   Little ,Brown and Company ,   1982. 
 - xxv,582p. 
<br/><br/><label>ISBN: </label>0316762725 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Advertising<br/>Economics <br/>Inventory Policy<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>331.041380  / RUS/M