TY - BOOK AU - Hardy ,Kenneth G. AU - Mgrath ,Allen J. M TI - Marketing Channel Management : : Strategic Planning and tactics SN - 0673182959 U1 - 658.84 PY - 1988/// CY - USA: PB - Scott,Foresman & Company , KW - International Martketing Channels KW - Management KW - Market Evolution KW - Relationship Management ER -