TY  - BOOK
AU  - Reidenbach ,R. Eric
AU  - Grubbs ,M. Ray
TI  - Developing New Banking Products : : A manager's Guide 
SN  - 0132046032
U1  - 332.17 
PY  - 1987///
CY  - New Jersey : 
PB  - Prentice Hall, 
KW  - Banking
KW  - Commercialization
KW  - Economics
KW  - Twin Towers Bank
ER  -