TY  - BOOK
AU  -  Nargundkar,Rajendra
TI  - Service Marketing : : Text & Cases
SN  - 9780070616318
U1  - 381.45 
PY  - 2008///
CY  - New Delhi: 
PB  - Tata McGraw-Hill Publishing Company Limited, 
KW  - Commerce
KW  - Physical Evidence
KW  - Product
KW  - Service Marketing
ER  -