Lilien, Gary L.  <br/><br/>
Marketing Models  
/ by Gary L. Lilien  
 - Noida   PHI Learning Pvt. Ltd.   1992 
 - xvb, 803p.  
<br/><br/><label>ISBN: </label>978-81-203-1475-7 
<br/><br/><label>Dewey Class. No.: </label>658.8  / LIL/M