Moorthi, YLR <br/><br/>
Brand Management   The Indian context 
/ by YLR Moorthi 
 - New Delhi:  Vikas Publishing House Pvt Ltd  1999 
 - xi,171p. 
<br/><br/><label>ISBN: </label>8125907394 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Management
<br/><br/><label>Dewey Class. No.: </label>658.827  / MOO/B