Wirt, J <br/><br/>
Services Marketing  : People Technology Strategy 
/ by Jochen wirtz 
 - 8th Ed. 
 - Noida:  Pearson India Education Services Pvt. Ltd,  2018. 
 - xxii, 817p. 
<br/><br/><label>ISBN: </label>9789332587687 
<br/><br/><label>Dewey Class. No.: </label>658.8  / WIR/S