Burns, A C. <br/><br/>
Marketing Research  
/ by Alvin C. Burns 
 - 8th Ed. 
 - Noida:  Pearson India Education Services Pvt. Ltd.,  2016. 
 - 489p. 
<br/><br/><label>ISBN: </label>9789332584679 
<br/><br/><label>Dewey Class. No.: </label>658.83  / BUR/M