Cartwright, Roger <br/><br/>
Mastering marketing management 
/by Roger Cartwright 
 - New York;  Palgrave,  2002. 
 - x,334p. 
<br/><br/><label>ISBN: </label>9780333948972 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Management
<br/><br/><label>Dewey Class. No.: </label>658.802  / CAR/M