Baker,  Michael J. <br/><br/>
Marketing Strategy and Management 
/by Michael J. Baker 
 - London  Macmillan Education Ltd.  1985 
 - xvii,399p. 
<br/><br/><label>ISBN: </label>0333323084 
<br/><br/><label>Dewey Class. No.: </label>658.8  / BAK/M