TY  - BOOK
AU  - Kotler, Philip and Keller, Kevin Lane and Koshy, Abraham and Jha,Mithileshwar
TI  - Marketing Management
SN  - 9788131716830
U1  - 658.87 
PY  - 2009///
CY  - New Delhi
PB  - Pearson Prentice Hall
ER  -