Dholakia, Nikhilesh <br/><br/>
Marketing  Management Cases And Concept 
/ by Nikhilesh Dholakia [et.al] 
 - New Delhi;  Macmillan India Ltd.,  2008. 
 - 643p 
<br/><br/><label>ISBN: </label>9780333902750 
<br/><br/><label>Dewey Class. No.: </label>658.8  / DHO/M