Shainesh, G. ; Sheth, Jagdish N. <br/><br/>
Customer  relationship management  A strategic perspective 
/ by  G. Shainesh et.al 
 - New delhi:  Macmillan,  2006. 
 - xii, 198p. 
<br/><br/><label>ISBN: </label>1403928622 
<br/><br/><label>Dewey Class. No.: </label>658.812  / SHA/C