The strategy-led business: Step-by-step planning for your company's future
/ by Kerry Napuk
- London: McGraw-Hill, 1993.
- xii, 224 p. : illustrations ; 24 cm
Provides a practical and dynamic framework to deal with the big issue in business, enabling managers to lead from the top by mobilizing all the resources of a company behind an agreed plan. Through the process of corporate planning it describes how to get your company where you want to go.