TY  - BOOK
AU  - Luck, David J.
AU  - Rubin, Ronald S.
TI  - Marketing Research
SN  - 9788120304840
U1  - 658.83 
PY  - 2003///
CY  - New Delhi: 
PB  - Prentice Hall of India, 
KW  - Management
KW  - Marketing
KW  - Research Design
KW  - Sampline
ER  -