Wileman, Andrew <br/><br/>
Retail Power Plays  : From Trading to Brand Leadership 
/ by  Andrew Wileman and Michael Jary 
 - London:   Macmillan Business,   1997. 
 - xvi, 280p. 
<br/><br/><label>ISBN: </label>9780333685273 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Brand<br/>Leadership<br/>Management<br/>Retail
<br/><br/><label>Dewey Class. No.: </label>658.87  / WIL/R