Kerin, Roger A. <br/><br/>
Strategic Marketing Problems  : Cases and Problems 
/ by Roger A. Kerin and Robert A. Peterson 
 - Boston:   Allyn and Bacon,   1987. 
 - xv, 735p. 
<br/><br/><label>ISBN: </label>0205103332 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Decision Making<br/>Management<br/>Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8  / KER/S