Kazmi, S, H. H. Advertising & Sales Promotion / by S. H. H. Kazmi and Satish K. Batra - 2nd ed. - New Delhi: Excel Books, 2006. - xiii, 633p. ISBN: 8174463941 Subjects--Topical Terms: AdvertisingInternetManagementMarketing Dewey Class. No.: 659.1 / KAZ/A